It’s an interesting process when a company decides to change it’s name. At Marc Laucks and Company we made that decision a few years ago. We wanted a name that spoke more to what we do as a company and the customers we serve. It’s been a journey, exploring names and honing in on what it is that we do that helps our clients the most. We arrived at the name “True Leaf” and wanted to share a few of those thoughts here, to explain more about what true leaves are and what they stand for in terms of our business.
What is a “True Leaf”?
The first visible leaves to emerge from a seed are called cotyledons. They contain only the energy stored within the seed and give it the initial boost the growing plant needs. But these cotyledons have no ability to sustain the plant beyond its initial emergence.
This is where true leaves come in.
True leaves are the first leaves capable of converting sunlight into energy and the food the plant needs to grow vigorously and sustain itself.
Connecting True Leaves to Business
When a business emerges onto the marketplace it is driven by the energy and passion stored within the principals. After a period of time that energy may run a little dry.
It becomes necessary, and even vital, to reach out for the support of third parties for inspiration, guidance, and direction. These are your true leaves.
At True Leaf we are part of that process for you.
We are “true leaves”, here to support your growth and development as a business.
We are here to help you convert your vision into reality – a strong, self-sustaining business.
Ready to #BeATrueLeaf?
Explore our Services for an overview of the ways we support our clients.
Reach out for a free intro call and let’s discuss the goals you have for your business, where your team would benefit from support, and challenges are looking to overcome.